Revenue vs Expenses
Revenue by channel
AI Intelligence Feed
On pace for OMR 65.4k this month
Run-rate of OMR 2.1k/day extrapolated across 31 days. That's +24.3% vs last month. Continue current activity to hold pace.
Revenue down 79.9% MoM
MTD revenue is OMR 10.5k vs OMR 52.6k last month. Investigate channel & top-customer activity.
Healthy 47.8% net margin
Profit OMR 5.0k this month. Margin is above last month by 31.6pts.
DSO is 91 days
Open AR of OMR 57.1k divided by daily revenue (OMR 625/day) implies 91 days to collect. Industry healthy is 30–45.
96% of AR is 60+ days old
OMR 54.9k of the OMR 57.4k receivable book is past 60 days — recoverability drops sharply after this point.
Receivables OMR 57.1k vs cash OMR 13.5k
Outstanding receivables are 424% of cash on hand. Collection focus could materially improve liquidity.
KAWTHAR AL BUSAIDI - 91353332 owes OMR 5.7k
Largest overdue account, 1149 days past terms. A single collections call could resolve a meaningful share of total AR.
CROWN UNITED INTERNATIONAL SPC = 27% of 90d revenue
OMR 8.6k from one customer creates churn risk. Diversification or contract protection is worth evaluating.
Active customers down 36%
210 customers ordered in the last 90 days vs 329 in the prior 90. Retention or competitive pressure needs investigation.
STUDY BY ARIK 3P LEFT 1SHF -CHG RIGHT 1 SHF 755 BERG BASIC 01 NATURE is the #1 SKU MTD
1 units sold for OMR 1.4k at 52% margin. Solid contribution — protect availability.
27.1 months of stock on hand
OMR 515.5k in inventory at cost vs OMR 19.0k avg monthly revenue. Working capital tied up — review slow movers and clearance.
3 SKUs idle 180+ days
Capital tied up in non-moving items. Consider clearance pricing or returning to supplier where possible.
Store is 97% of revenue
Heavy reliance on a single channel. Diversifying reduces volatility from a single channel disruption.
New customers down 75% MoM
15 first-time customers this month vs 60 last month. Marketing spend or top-of-funnel needs attention.
Top performing SKUs
| SKU | Product | Units | Revenue | Margin |
|---|---|---|---|---|
| 01032006 | STUDY BY ARIK 3P LEFT 1SHF -CHG RIGHT 1 SHF 755 BERG BASIC 01 NATURE | 1 | OMR 1,443.750 | 52% |
| 01032616 | TROPEA 3 SEATER CORNER FABRIC ROMA NATUEAL | 1 | OMR 1,436.000 | 53% |
| 01026697 | BED DESIRE VELVET SILVER GREY 180*200CM | 1 | OMR 850.500 | 60% |
| 01032746 | CAMELIA BED 180X200 CM OLIVE GREEN (T3313) | 1 | OMR 760.000 | 51% |
| 01033377 | COLUMBIA CHAISE WITH OPEN END FABRIC : FOREST GREEN CASO 162 | 1 | OMR 562.500 | 62% |